This is part of an ongoing series highlighting MMM summer internship experiences. Name: Alyssa Lorenz Industry: Medical Devices Company: Johnson & Johnson Function: New Product Development / Global Strategic Marketing Location: Cincinnati, Ohio I have always been passionate about health and wellness, and I’ve recently become interested in using design thinking to create patient-centered solutions that improve health… Continue reading
Dual degree, dual internship. This was a busy summer!
I started my summer working for Maserati North America, then I had a short internship with ABInbev in São Paulo, Brazil, where I worked in the sports marketing division.
Starting a business is like playing a game where no one told you the rules. It can be a scary, intimidating and frustrating experience, but there’s no better time to do it than while at Kellogg.
As a Summer Associate in McKinsey’s Chicago office this summer, I was staffed on a lean manufacturing study for a global pharmaceutical client. I was specifically responsible for improving the performance of five manufacturing lines at the site.
I spent my summer at IDEO and had a wonderful time designing, strategizing, and barreling through boxes of Post-It notes in efforts to rapidly ideate product and business model concepts for my projects. I was one of a few MBAs at IDEO Chicago, and I was surrounded by some of the most talented designers and engineers I’ve had a chance to work with.
Although my title was of a business capacity and I held an expertise in the “viability” portion of the diagram below, I was — at first — a designer.
This designation had two very important implications for the job.