“Jared, are you still alive?” My classmates often ask me this question in this jest because I am the typical Kellogg School student entrepreneur: an entrepreneur that eats, sleeps and breathes his startup, while still juggling the rigors of Kellogg’s academics and extracurriculars. Being an entrepreneur at Kellogg is a challenging journey that many people… Continue reading
tech
Dining with Kellogg alumnae in technology
By Nuria Alonso Lamamie de Clairac I recently had the opportunity to participate in the first Tech Women Alumni Dinner with nine other Kellogg women. We were very lucky to have three Kellogg alumni join us for dinner and share their experiences with us. It was great to have a wide variety of backgrounds represented, from… Continue reading
How we won the Kellogg Marketing Conference’s Creative Lab (and a really big shoe)
Kellogg’s Marketing Conference is by far one of the largest events at Kellogg. More than 500 attendees, hotshot panelists from companies like Google, SC Johnson, Kraft, Johnson & Johnson, Pepsico and Uber, incredible keynote speakers and the vibrancy of the student leadership team make this an exciting and informative event.
For the first time, this year’s marketing conference featured a creative session competition hosted by the Google Brand Studio. Six teams of four members competed to solve a marketing prompt delivered the day of the competition. We were excited to participate because of our interest in the rapidly evolving tech industry.