“It is a capital mistake to theorize before one has data. Insensibly one begins to twist facts to suit theories, instead of theories to suit facts.” If you have not read the above words before, you could easily assume them to have been spoken by a consulting guru who is outlining how best to solve… Continue reading
Student Perspective: What are you most thankful to have gained at Kellogg?
As Kellogg students settle into Thanksgiving break and look back on their last quarter, we asked, “What skills, knowledge or experiences are you most thankful to have gained from your time at Kellogg so far?” Read what a few students had to say: The team environment at Kellogg has been by far the most impressive… Continue reading
Cultural Capital: A Different Kind of Wealth
Every year, Kellogg students, with the help of key administrators, plan and execute tremendous conferences for the benefit of the Kellogg, Northwestern and the greater Chicago community. And, every year, the Black Management Association (BMA) Conference is one not to miss. This year’s conference, themed “Cultural Capital: Cross-Cultural Influence in the Global Marketplace,” took place… Continue reading
Fall Quarter at Kellogg: Redefining Awesome
The single most discussed topic these days on campus is “Finals,” the nickname for end of term exams. So I thought it was time to sit down and reflect on my experience so far, in the eyes of an international student of age above median. As you go through, please remember that this is the experience… Continue reading
Kellogg Business Design Challenge Recap: Breaking the Mold
My classmates and I largely come from structured backgrounds: consultants, investment bankers, marketers, engineers, the list goes on. We’re used to identifying and scoping problems and working with teams to create solutions. #oldhat. The beautiful thing about business school is that it gives you the opportunity to expand beyond the norm and explore new ways… Continue reading
The JV Experience: Evanston Life
So where do we live in America? It’s this cozy suburb of the metropolitan city of Chicago called—just Evanston. Snug away from the hustle bustle of the city, it’s a quiet town that houses Northwestern University. The Kellogg School of Management is located very close to downtown Evanston, and if you happen to live in… Continue reading
Five Essential Things I Learned at Net Impact Week
A few days after winning Net Impact Graduate Chapter of the Year for the second time in three years, the Kellogg Net Impact Club hosted its first ever Net Impact Week on campus from Oct. 28 to Nov. 1. Anchored by Kellogg’s Innovating Social Change Conference on Oct. 30, Net Impact Week brought together students, faculty… Continue reading
Diwali Party: A Pop of Color, Sparkle and Joy
At Kellogg, we love celebrating our diversity. The Diwali party hosted by the India Business Club on Nov. 7 was truly reflective of this fact as the vibrant Kellogg community, decked out in their finest ethnic wear, got together to celebrate the Indian festival of lights — Diwali. Deepawali or Diwali is one of the most… Continue reading
Kellogg Business Design Challenge Recap: Hiep Nguyen ’14
Overall, the Kellogg Business Design Challenge was a wonderful experience. Teams were formed from the get go and we had the opportunity to hear from a real company, facing a real challenge, asking for a real solution. In this case, our client was a hotel company that was aiming to increase its customer loyalty. With… Continue reading
C.K. Prahalad Case Competition Winners: Behind the Birth Kits
Otmane El Manser ’14, Richie Khandelwal ’14 and Charag Krishnan ’14 beat out teams from more than 80 business schools to take first place at the Ross School of Business’s C.K. Prahalad Case Competition on Oct. 31. The team won for their innovative response to a case study involving an India-based company that produces medical… Continue reading
Kellogg is for Starters
There is no doubt that entrepreneurship is thriving at Kellogg. With the addition of Linda Darragh as the executive director of the Kellogg Innovation and Entrepreneurship Initiative (KIEI), there have been sweeping changes to the programming and curriculum that are paving the way for students and alumni who aspire to start their own businesses. In… Continue reading
Student Perspectives on Experiential Learning and the New Digital Marketing & Commerce Course
[youtube=http://www.youtube.com/watch?v=4hf_u6kjSuc&w=420&h=315] Our new Digital Marketing and Commerce course, developed in partnership with Target, SapientNitro, IBM and Millward Brown, brings the real world to the classroom. Hear what a few of our faculty and senior practitioners had to say in the video above, and read on for more thoughts from our students below. I spent a summer… Continue reading